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12 dos and don’ts for creating a video resume

When you are looking for a job, being able to market yourself to potential employers is important. Your resume forms part of your ‘sales pitch’ where you can sell your skills and experience and highlight how these will benefit the employer. As technology becomes more ingrained in our lives, the way you market yourself is changing. While a written resume is still necessary for most job applications, video resumes are becoming more common.

Why make a video resume?

Video is king, with 78% of people watching online videos each week and figures suggesting viewers retain 95% of a message when they watch it. It’s no surprise then that video resumes are becoming more popular. One survey found that 89% of employers would watch a video resume if it was submitted as part of an application. This shows how powerful a video resume could be. A video resume allows you to visually showcase your skills and examples of your work. It also gives you a way to show your personality and fit for the role you’re applying for. For example, you might have a bubbly personality that is perfect for customer service. You can then share your video with employers through YouTube, LinkedIn, or by email.

If you’re thinking a video resume could be right for you, read our 12 dos and don’ts for creating a video resume.


  • Do use a video resume if the job application asks for one. Unless it specifies, keep the video short and between 30 to 90 seconds long.
  • Do prepare talking notes so you know what you want to say. Avoid reading directly from a script, or you will sound like a robot. Speak clearly and slowly, avoiding slang words, ums and ahs. Watch our video more tips on what to say in your video resume.
  • Do use a video resume to showcase visual elements of your skills and experience. For example, you could demonstrate your woodworking skills, and show a finished project you’ve done. You can update your video resume when you have new skills and experience.
  • Do get feedback from friends or family to make sure there are no errors in it. Just as you would get someone to proofread your written resume, get someone to check your video.
  • Do use a video resume to show public speaking or presentation skills if they are core skills of the job. Practice beforehand so you look confident when you film yourself.
  • Do be professional in the video and only show the right skills for the job you are applying for. You can do as many takes as you want until you are happy with the result.

camera filming a man giving a presentation


  • Don’t use a video resume to replace your written resume. Most job applications still require a written resume. Read the requirements of the job application carefully to see if a video resume is appropriate.
  • Don’t bad mouth any previous employers.
  • Don’t wear anything that you wouldn’t wear to a job interview. Keep it professional. Read our blog on video interviews for more tips on what to wear and how to prepare for a video.
  • Don’t use a video resume if you have any concerns about discrimination. If you think you will be judged on factors other than your skills and experience relevant to the job, you may reconsider the need to have a video resume.
  • Don’t focus on personal details of your life, remember this is a professional video to help you get a job. Be careful about sharing personal information, especially if you are posting the video on the internet.
  • Don’t forget, once a video is on the internet, it can be difficult to control who sees it, even if you set the visibility to private.

man filming himself with a thumbs up

Have you used a video resume before? Share your tips in the comments section below.

Images: iStock

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